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industry eBlasts

SecurityInfoWatch.com now offers a faster way to reach your customers and prospects with our e-mail industry alert service.

EBlast Specifications l Example of an EBlast

 

Dealer/End-User Audiences

  2008
Cygnus Print
Ad Rates		 2008
Non-Print
Ad Rates
     
E-Mail Blasts    
Entire list $5,855 $6,095
Dealer/Distributor Group Only $2,250 $2,645
End User/Integrator Group Only $3,945 $4,830

 

Eblast Specifications

 

SecurityInfoWatch.com must have all HTML and Text version creative for a E-Mail Blast at least seven business days prior to it running. This will allow for four days for upload and testing, two days for client approval and one day to upload the final approved version and schedule for delivery.SIW prefers to have all creative as soon as possible following the signing of an insertion order.

Requirements:

  • Flash, Rich Media, Image Maps and Javsacript are not available in e-mail products.
  • Links to PDF, Word Documents or other non-traditional "web page" links within an e-mail MUST be clearly identified.
  • There MUST be a call to action above the first 400 pixels (height) of the e-mail.
  • Text versions should be no more than 10K and may not include any image files.
  • 2 versions are required from the client: 1 HTML (.html), 1 TXT (.txt) version
  • Clients must provide detailing linking instructions

Subject Lines:

  • Subject lines should be as enticing as possible, more than ONE word, and NOT in ALL CAPITAL LETTERS.
  • Blast materials should also include a subject line no more than 12 words or 150 characters. We can also run the subject line through a "Spam-Checker Tool" that points out any verbiage that will be picked up by spam filters.

Design and Building of Eblast Information:

  • All email HTML must be table-based layouts; using CSS only to control typography and color.
  • There is a 600 pixels maximum width and up to 100K maximum file size.

Images

  • Full image paths in the code must be used (ex: http://www.domain.com/images/graphic1.jpg).
  • A blast that is entirely a linked image it NOT recommended, as today's e-mail platform block images. An HTML e-mail should be a combination of text and images with a call-to-action within the text component

Example of EBlast


Click here to download the PDF version of this eblast example.