That type of megapixel need belongs to a totally different market than the segment HD best serves. HD technology is ideal for those who want to see more detail in a frame of something like a building or a parking lot. HD's ability to zoom in three times the normal amount gives end users that ability. Again, another key benefit is the technology's ability to maintain the same level of performance in low-lighting situations, like the floor of a casino--one of the lowest lighting environments our customers face. End-user environments like casinos, however, present the surveillance challenges that HD technology can best address.
With HD video cameras, casino surveillance departments can easily monitor gaming tables as if they were looking at them in full daylight--something that can't be done with most megapixel cameras. Other environmental elements like high ceilings with high-mounted cameras make tight camera shots a challenge. However, with the zoom and resolution factors of HD technology, surveillance personnel can view specific details like chips and the numbers on dice, without having to spend more money on storage or invest in network redesign. Overall, no two end users are alike, and casinos are the extreme. But this flexibility makes HD technology a good fit for versatile environments.
The development path for HD is also a compelling factor that will continue to improve the technology's capabilities and, in turn, enhance its appeal as a "sweet spot" technology. Driving this development is the way in which the industry is continuing to embrace technology at the edge. Technology at the edge enables faster processors and chipsets, among other things. This enables capabilities such as analytics at the edge and smart cameras, which further reduce cost of ownership, bandwidth and storage requirements.
As with any technology, challenges will accompany benefits as HD continues to evolve. But IP video technology is here, and new ways of leveraging its promise are coming into focus, thanks to HD. There will always be applications that require much higher resolution, but HD is hitting the sweet spot of high picture quality and low light performance that end users need.