Ruckus Wireless Helps Carriers Exploit Wi-Fi Advances to Explode Networks and Services Everywhere

SUNNYVALE , Calif., Feb. 25 /PRNewswire/ -- Building on experience supplying mission-critical Wi-Fi systems to triple-play carriers, Ruckus Wireless today unveiled a comprehensive Wi-Fi strategy for service providers and introduced an extensive range...


SUNNYVALE , Calif., Feb. 25 /PRNewswire/ -- Building on experience supplying mission-critical Wi-Fi systems to triple-play carriers, Ruckus Wireless today unveiled a comprehensive Wi-Fi strategy for service providers and introduced an extensive range of provider-purposed products for applications across their hotspot, commercial and residential businesses.

The new strategy and solutions help telecommunications carriers, multi- service operators (MSOs), hotspot operators and managed services providers meet growing demand for reliable, ubiquitous Wi-Fi connectivity while minimizing capital expenditure and operating costs. Easily integrated into existing provider infrastructures, the new Ruckus multi-service multimedia Wi- Fi solutions allow operators to scale capacity as needed and monetize their high-performance Wi-Fi networks through new revenue-generating services.

"Wi-Fi has become too important and too pervasive for carriers to ignore as part of their strategy to grow and offer new services," said Andreas Martschitsch, product manager for Home Networking at Swisscom. "Advances in Wi-Fi technology have increased the reliability, range and performance to a point that now makes it possible for carriers to enter new markets that were previously closed and deliver new services that were difficult to monetize."

Flexible, prolific and cost-effective, Wi-Fi would have been a sure-win for carrier infrastructure extension and operator managed services. However, carriers have found it to be an unreliable, unmanageable technology of convenience over which it is virtually impossible to deliver service level agreements. The new Ruckus Wireless Smart Wi-Fi products are the first commercial solutions to address these concerns and meet new service provider requirements for:

Underpinning this service provider strategy is Ruckus-patented Smart Wi-Fi technology that has been deployed by service providers around the world for residential, commercial and hotspot applications. Proven to deliver extensive coverage, reliable connectivity and multimedia-class performance, Ruckus is expanding its Smart Wi-Fi product portfolio to add:

Building a ubiquitous, reliable and manageable public Wi-Fi access infrastructure

Global demand for Wi-Fi connectivity is skyrocketing with the accelerated adoption of mobile Wi-Fi devices and high-bandwidth mobile applications such as video streaming, gaming and social networking. For carriers, hotspot coverage is no longer gratuitous. Furthermore, a ubiquitous, reliable hotspot network is a viable, cost-effective way to quickly expand mobile service coverage and offload media-intensive data applications from costly cellular networks. As a result, hotspot networks slapped together with consumer-grade APs are being re-architected and upgraded to improve quality, scalability and manageability.

For hotspot applications, Ruckus is augmenting its ZoneFlex AP offerings with two new products: the Ruckus ZoneFlex 7942 and the Ruckus MediaFlex 2835.

The Ruckus ZoneFlex 7942 is an entry-level enterprise 802.11n AP that can be deployed standalone in a retail hotspot to support 802.11n/g/b client devices, or as part of a Ruckus ZoneFlex WLAN managed by the Ruckus ZoneDirector in a larger facility such as a hotel, airport or shopping mall.

Equipped with a 12-element, dual-polarized Ruckus Smart Wi-Fi antenna array with 9 dBi gain and up to 22 dB interference rejection, the Ruckus ZoneFlex 7942 selects signal paths that maximize the use of spatial multiplexing to increase throughput and reduce performance variability. In performance testing within commercial environments against the market-leading Cisco 1250 system, the Ruckus ZoneFlex 7942 on average achieved 50 percent better 802.11n performance.

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