Bozeman highlighted PSA’s budding National Deployment Program, which aims to help PSA integrators cover a huge portion of the country with security services. “We need something that will service our large, mid-size and small companies to help all of them get more business and reduce hassle,” he said. “We can provide better coverage than anybody, and this can be a very powerful tool to bring our companies business we couldn’t otherwise get.”
Boethel outlined the one change he made in his business to grow profits, which was the establishment of a Program Management Office: “With growth like ours comes a certain amount of chaos,” he said. “We are investing in ways to bring order to what’s happeneing at Securadyne.” The Program Management Office was formed to primarily service Securadyne’s enterprise class customers. “It is really important to create an organization that could ensure consistency across our entire footprint,” he explained. "This ensures a consistent customer experience, and when you are able to fulfill at a consistent basis, it is a real differentiator in this business.”
Erickson focused on SIA’s efforts to educate the industry, with a focus on market-specific regulatory requirements, such as growing efforts in the K-12 and energy markets, as well as the need for more project management training. “As an organization, we are investing more in security project management,” he said.
Standards and specifications were also a hot topic with SIA, ONVIF and PSIA all represented on the panel. “My prediction is that the ease of interoperability will come as each body works together more — that’s going to be the game changer,” Rawling predicted, adding that ONVIF has now created an observer-level membership which will enable integrators to have a say in the specification-creation process.
Bunzel said that PSIA is helping integrators to create custom solutions for customers. “Customers are asking for standards-based solutions right now — that sells and it resonates,” he said. “End-users want interoperability so they can control costs now and in the future.”
Schmidt represented the investment angle for integrators and talked in depth about the financial opportunities available to integrators who are looking to grow. “Capital is available to grow,” he said.
Echoing on the tone of the entire panel discussion, Bradley closed with remarks that easily summed up the day: “We all need to continue to reinvent our businesses,” Bradley said. “What’s stopping us from reinventing? Why are we stuck in the last decade or earlier? That’s the challenge — to be brave and bold.”