Security Dealer Association membership surpasses 100 companies

The Security Dealer Association, which was founded last year by N20 Marketing to help small security companies market their businesses nationally, announced this week that it has added more than 100 companies to its membership ranks.

According to a statement, the association primarily serves as a buying consortium focused on online marketing services and lead generation. In addition, the SDA, which is free to join, offers a “pay per lead” program for its members.

"It is a tough industry. Online advertising has nearly doubled in price and small security companies simply don’t have the budget to compete with the national brands. We are excited to operate an association where members can pool their resources and compete on a national scale," said Gregg Groenemann, director of the SDA and N2O Marketing CEO.

For more information about the SDA, visit