New Iomega StorCenter ix2 Brings Leading EMC Network Storage Technologies to Home and Small Business Users

Oct. 15, 2008

Compact $299.99 Appliance Delivers Highly Innovative Network Storage Capabilities in Just Four Clicks

SAN DIEGO , Oct. 15 /PRNewswire/ -- Iomega, an EMC company (NYSE: EMC) and a global leader in data protection, today announced the worldwide availability of the new Iomega(R) StorCenter(TM) ix2, the most advanced and easy-to-use network storage appliance for small businesses and the home. With just four mouse clicks, users can configure up to two terabytes of storage and advanced information management, protection and sharing software that can be connected to multiple devices, including wirelessly with Bluetooth, to manage their ever-increasing digital world.

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With a footprint smaller than a large dictionary and starting at just $299.99, the 1TB* and 2TB StorCenter ix2 provides centralized storage to users searching for the easiest and most technologically advanced way to share, secure and protect their most important data - including photos, mp3 files, videos and financial records. The ix2 boosts small office productivity by making data accessible yet secure over a local network. In the home setting, the ix2 allows family members of all ages to effortlessly enjoy their pictures, videos, music and other multimedia files from personal computers as well as all kinds of compatible consumer electronics and home entertainment products.

"The new StorCenter ix2 is a powerful network storage appliance that brings EMC's world class storage technologies to consumers and small businesses in an easily understandable way and at a price they can afford," said Jonathan Huberman , president of Iomega and the Consumer and Small Business Products Division of EMC. "The ix2 puts even the most non-technical person at ease with its straightforward operation. But behind the scenes, the ix2 utilizes advanced data protection and data management programs that haven't been available to consumers and small businesses before. With the ix2, users are literally four clicks away from storage technologies built on the heritage of those that protect data at the world's largest organizations, all at a cost of less than $300."

StorCenter ix2 in the Small Business

The Iomega StorCenter ix2 operates EMC's LifeLine(TM) software, a fully-developed Linux operating environment and suite of applications that incorporate EMC storage technologies with the capability of adding new storage management features in the future. For business users, the StorCenter ix2 Network Storage appliance delivers new features and applications to boost office productivity.

In addition to speed, centralized storage capacity and the onboard security to protect all the files on a network, the ix2 delivers optional Bluetooth connectivity, which allows users to send pictures, files and address book contacts directly from cell phones to the StorCenter ix2 for network sharing and data protection; as well as a unique digital video surveillance capability using a compatible Axis(TM) video surveillance camera for inexpensive real-time viewing and recording of activity inside or outside the office.

The ix2 includes security technology from RSA, the security division of EMC that protects digital data at many of the world's largest banks and now shields the StorCenter ix2 from viruses or malware.

StorCenter ix2 in the Digital Home

For home users, built-in support for Universal Plug and Play (UPnP) and Digital Living Network Alliance(TM) (DLNA) certified devices means that the StorCenter ix2 can save, store, and play back all kinds of multimedia files - music, photos, videos and other digital content - using not only laptops and desktop computers but any compatible device on a home network, including:

-- consumer electronics and home entertainment products; -- mobile devices such as cell phones, music players, and personal digital assistants.

"Consumers want electronic devices that can easily plug into the home network and connect with each other reliably and simply," said Huberman. "With UPnP and DLNA support and an integrated iTunes(TM) server in the StorCenter ix2, families can easily set up a robust media server, making the most of all of the digital content they enjoy today and will add to tomorrow."

StorCenter ix2 - General Capabilities

Fast network performance at the office or in the home is delivered through a Gigabit Ethernet connection, and data is stored on two high-performance SATA-II drives. Up to two USB devices can be connected to the ix2's USB ports, including USB printers for network print sharing, a USB Bluetooth dongle for direct uploads, or external USB drives to add incremental storage capacity.

The StorCenter ix2 provides data backup and protection with integrated EMC Retrospect(R) Express backup software. During the set-up process, users choose files and folders for scheduled automatic backups from all the PCs and Macs on their network. After that, any changes or additions are updated and saved automatically.

Because the EMC Lifeline operating environment is continually being refined to integrate new and existing EMC technologies, users can expect upgraded features and improvements without having to purchase new hardware. New software features planned for the StorCenter ix2 include remote file access, online storage and data security enhancements - all taking advantage of world-class EMC storage technologies.

Compatibility

The StorCenter ix2 Network Storage appliance is compatible with Windows(R), Mac OS(R), and Linux(R) PCs and supports up to two printers or external hard drives. The interface is localized in 11 languages (English, Spanish, Portuguese, French, Italian, Japanese, Korean, Traditional and Simple Chinese, German, and Russian). Other supported devices include UPnP AV devices, digital media adapters, iTunes(TM), and PTP (e.g., digital cameras and frames). BlueTooth compatibility requires an optional adapter.

Price and Availability

The StorCenter ix2 Network Storage appliance 1TB is now available worldwide for $299.99; the StorCenter ix2 Network Storage appliance 2TB is available now for $479.99. (All prices are U.S. suggested retail.)

About EMC

EMC Corporation (NYSE: EMC) is the world's leading developer and provider of information infrastructure technology and solutions that enable organizations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at www.EMC.com.

About Iomega

Iomega Corporation, a wholly owned subsidiary of EMC Corporation headquartered in San Diego , is a worldwide leader in innovative storage and network security solutions for small businesses, home offices, consumers and others. The Company has sold more than 400 million digital storage drives and disks since its inception in 1980. Today, Iomega's product portfolio includes industry leading network attached storage products, external hard drives, and our award-winning removable storage technology, the REV(R) Backup Drive. To learn about all of Iomega's digital storage products and managed services solutions, please go to the Web at www.iomega.com. Resellers can visit Iomega at www.iomega.com/ipartner.

NOTE: This release contains "forward-looking statements" as defined under the Federal Securities Laws. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) our ability to protect our proprietary technology; (iv) risks associated with managing the growth of our business, including risks associated with acquisitions and investments and the challenges and costs of integration, restructuring and achieving anticipated synergies; (v) fluctuations in VMware, Inc.'s operating results and risks associated with trading of VMware stock; (vi) competitive factors, including but not limited to pricing pressures and new product introductions; (vii) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (viii) component and product quality and availability; (ix) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (x) insufficient, excess or obsolete inventory; (xi) war or acts of terrorism; (xii) the ability to attract and retain highly qualified employees; (xiii) fluctuating currency exchange rates; and (xiv) other one-time events and other important factors disclosed previously and from time to time in EMC's filings with the U.S. Securities and Exchange Commission. EMC disclaims any obligation to update any such forward-looking statements after the date of this release.

* 1 TB = 1,000,000,000,000 bytes.

Copyright(C) 2008 Iomega Corporation. All rights reserved. Iomega, REV, eGo, and OfficeScreen are registered trademarks of Iomega Corporation in the United States and/or other countries. EMC, LifeLine, Mozy, RSA and Retrospect are trademarks or registered trademarks of EMC Corporation or its subsidiaries. All other trademarks are the property of their respective holders.

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