SIA Extends Entry Deadline for New Product Showcase

Alexandria, VA –The Security Industry Association (SIA), exclusive sponsor of ISC West, has extended the entry deadline for SIA NPS/ISC West 2007 – the industry's premier marketing and awards program - to Friday, January 12, 2007. To enter, new product manufacturers must be ISC West exhibitors. Complete entry details can be found on at

"SIA NPS is the best investment of marketing dollars for companies entering the market, as well as established manufacturers. The exposure SIA NPS entrants receive before the show, at the show and following the show is phenomenal," states SIA NPS Chair and Past President Sandy Jones of Sandra Jones and Co.

For 2007, SIA has updated the product entry categories to include such diverse options as Commercial Audio, IP Devices, Products and Software, Urban Security and Video Analytics. In the area of entry benefits, SIA and its partner Reed Exhibitions have redesigned the product directory to make it easier for attendees to find your products. A press release of the winners will also be released on national business wires following the award presentations. In addition, a newly designed website will provide added exposure for all product entrees and premier positioning and exposure for the 2007 Best in NPS winner.

To learn more about SIA NPS, please visit, or call Leigh A. McGuire at SIA toll-free at (866) 817-8888.