ESA member John Brady of TRG Associates sent out the following email this morning to potential attendees of the ESX tradeshow, which is scheduled for June 15-17, 2010, in Pittsburgh, Pa. Her's what John had to say about the tradeshow's education track on RMR:
Recurring Monthly Revenue (RMR) is the "goose that lays the golden egg" in the electronic security industry. If you are not paying close attention to this facet of your business-measuring, cultivating and tweaking it for growth-you're not focused on the right thing. To help you focus and improve your RMR, we've developed an entire track of sessions in this year's ESX. These sessions will be delivered mostly by your peers-owners and managers of integration and monitoring companies who've polished their practices in this critical area over the years. And you can't find them at any other event!
These sessions will help you get on top of the methods that will maximize and capitalize your RMR within your company-whether it's tied to traditional alarm monitoring, next generation monitoring of video, managed access control or even service and maintenance contracts. Here's a sampling of the courses you can choose from at the upcoming event.
• Preserving RMR - Tracking Attrition & Managing by Reasons for Attrition
• Turning IP Video, Access & Integrated Systems into RMR
• Update on State Legislative Changes Affecting RMR
• RMR on Fire!
• Pricing and Selling Service RMR
• Turning the iPhone & Remote Updates into RMR
• Contract Monitoring - Services & the Decision to Outsource
ESX, taking place June 15-17, is THE networking and educational event for security monitoring and integration companies. The conference program is comprised of nearly 50 seminars, all tailored to meet the needs of owners and top executives, installation/operations managers, central station managers, sales and marketing managers, systems designers, technicians and central station operators of security systems integrators, electrical and HVAC contractors and consulting engineers.
Never before has an event offered so many high-quality seminars-involving practical, peer-driven content-on critical business topics. I encourage you all to join me at the expo. You don't want to miss it!
ESX Seminars can be purchased a-la-carte and start at $59 for members. And all ESX Seminars, as well as special networking events, are included in the Deluxe Registration Package. For more information on the conference program, call 877-628-9558 or visit www.esxweb.com.