Axis achieves record attendance for distributor conference

Conference held in Sardinia, Italy, brought IP video distributors from around the globe


Axis Communications, the global leader in the network video market, today announced that Anixter won the Distributor Partner of the Year award and Norbain won the Best UK Distributor Award. The awards were presented at Axis's annual Distributor Conference on 9th - 11th April, which was held at Forte Village, Sardinia, and attended by 127 customers from more than 30 countries.

The conference's central theme was "Welcome to a new world of video surveillance". During the conference Axis described the advantages of H.264, a new standard for video compression and how this technology is the logical next step in the evolution of network video surveillance.

Highlights of the event included a speech by Simon Harris, an analyst from IMS Research, titled "High growth for the long term", and a presentation from Keven Marier, Founder and Editor-in-Chief of IPVS, titled "Changing channels, security convergence and distribution impact."

Distributors were given product demonstrations in four separate breakout sessions, which included information on Axis video encoders, AXIS Camera Station and network camera accessories. The conference also included three workshops where attendees could learn more about commercial aspects and distribution opportunities.

The event drew huge support from Axis with 35 executives, country managers, sales and marketing staff in attendance.

"We were extremely honoured to receive the award for Best UK Distributor," said Richard Price, IP product manager from Norbain. "We look forward to strengthening our relationship with Axis and building upon the success we have so far achieved."

"The event was a great opportunity to discuss key issues affecting our industry as a whole, but also the specific issues our regional network of distributors have experienced," said Steve Gorski, managing director, Axis Communications (UK) Ltd. "Most importantly it was a chance for us to recognise and award excellence in our network."