Supercircuits' initiative garners national attention

Supercircuits’ recently launched SC Black dealer initiative continues to receive widespread attention from professional video surveillance and security resellers across the country since its launch at ISC West in April. The new SC Black program offers participating resellers an exclusive line of products, protected pricing, and direct access to a host of support, marketing and technical services.

"Our SC Black initiative perfectly complements Supercircuits’ business model by providing high-performing, competitively priced products to resellers who have the capability to specify and install systems of this caliber. In doing so, we offer this exclusive group of SC Black resellers a unique sales proposition that delivers significant growth opportunities," said Mark de L. Thompson, Supercircuits President and CEO. "SC Black is a separate initiative from our traditional Supercircuits direct sales business – one that allows resellers of professional video surveillance and security systems to capitalize on our established brand equity and price position with a distinct line of products."

SC Black is a comprehensive program backed by a team of sales consultants, sales engineers and account managers. Dealers who qualify for the SC Black program enjoy priority support from the Black Ops tech support team, and the opportunity to join the SC Black sub-contracting network and participate in the SC Black lead referral program. Local and remote training will be available, along with co-op marketing materials and a dedicated website.

SC Black products include professional video surveillance, alarm and access control solutions engineered with cutting-edge technology that are priced to break new ground. Large volume dealers will also have private label marketing opportunities.

The initial SC Black product suite features a complete line of over 40 cameras, including dome, CS-mount, bullet, zoom, PTZ, IP, and megapixel cameras. Additionally, SC Black includes a comprehensive line of embedded and PC-based DVRs with complete hybrid capabilities, and a full IP suite available in either turnkey NVR format or software only solutions. The program also features a new-to-market complete line of wireless alarm systems and accessories, with a comprehensive line of IP based access control solutions later in 2008.

"We are immersing ourselves in the process of recruiting dealers and conveying all the benefits they can derive as authorized SC Black dealers. Our conversations at ISC West and since have been both enlightening and encouraging," said Mr. de L. Thompson. "We are working hard to deliver the top program in the industry – one we are confident will make our partners more profitable and competitive in the market."

For more information call 1-877-572-2522 or email