ObjectVideo Unveils Video Analytics Technology for Event Counting

LAS VEGAS (ASIS International) -- September 24, 2007 – ObjectVideo, Inc., the leader in intelligent video, today announced the release of its Event Counting Suite, an easy-to-use and affordable analytics library that transforms video into a continuous stream of business intelligence data. As an addition to the ObjectVideo® OnBoard™ intelligent video software, the Event Counting Suite enables the counting of people, vehicles and multiple events to provide highly accurate, real-time operational insight and inform critical business decisions.

ObjectVideo's Event Counting Suite is designed to meet a broader set of business intelligence requirements than what is currently being addressed by simple, standalone, low accuracy "people counters" on the market today. Its unique ability to capture multiple behaviors and pieces of information through a combination of rule types -- including ObjectVideo's patented tripwire technology -- provides users with a level of accuracy and operational insight previously not available from any video analytics solution, let alone previously available counting software.

In addition to the powerful event counting capabilities, Event Counting Suite includes new analytic technology for occupancy sensing to continuously output the number of people in an area, as well as how long each person occupied that area. ObjectVideo's occupancy and dwell time features are highly accurate solutions ideal for queue monitoring, transaction time calculations, merchandising effectiveness and any other solution looking to measure human behavior and interactivity in almost any environment.

"With the advent of ObjectVideo OnBoard to enable intelligent video devices, and now the addition of low-cost Event Counting Suite software, ObjectVideo is leading the way to break down cost and implementation barriers for widespread video analytic adoption, opening the door for users in new markets to benefit from and experience the power of video analytics in new ways," says Brian Eckert, vice president sales and marketing, ObjectVideo. "Event Counting Suite was specifically designed to meet these evolving industry demands by providing enhanced analytical capabilities that turn video into data and enable powerful business intelligence solutions."

Event Counting Suite offers a number of new advantages for customers and original equipment manufacturers (OEMS), including:

- Superior Performance: Highest accuracy for event and occupancy counting available

- More Flexibility: Simple calibration enables multiple options for camera placement and angles, removing dependency on direct overhead camera positioning

- Cost-effective, simplified deployment: With Event Counting Suite as a low-cost embedded software library, OEMs are producing easy-to-use, low-cost intelligent cameras, sensors and devices for business intelligence, reducing set-up time and providing better performance at a lower cost

- Enhanced and Integrated Reporting: In addition to using the robust Event Counting Suite monitoring dashboard and reporting interfaces, Event Counting Suite's open architecture allows any third-party business system--such as reporting and data mining applications as well as point-of-sale and access control systems—to leverage the counting data and produce advanced business solutions

Customer Success

Customers are leveraging Event Counting Suite in diverse ways, demonstrating the ability of the solution to meet new and complex business intelligence goals across multiple industries.

One example is the Chumash Casino Resort, which is leveraging the technology and its consistent 98 percent accuracy to eliminate the expense of manual crowd counting and avoid costly overstaffing mistakes. In addition, Event Counting Suite's ability to analyze when people are entering and exiting the property and the casino floor is helping the casino to maximize the effectiveness of its events and marketing programs.

Another example is a Verizon facility in New York that has improved its relations with a local community concerned over traffic by using Event Counting Suite to automatically identify and count all vehicles entering the site on a weekly basis, eliminating the need for manpower performing inaccurate sample counting.

Event Counting Suite is included in the latest version of ObjectVideo OnBoard, the market-leading video analytics software that is being embedded into numerous ObjectVideo OEM partner devices or integrated as a server-based application within partner video management solutions. More information can be found at www.objectvideo.com.

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