HID Global launches enhanced 'Identity Assurance' partner program

Aug. 17, 2012
Expansion of channel program simplifies delivery, increases profitability of identity assurance solutions

IRVINE, Calif., August 14, 2012 – HID Global, trusted leader in solutions for the delivery of secure identity, today announced it is expanding its successful Identity Assurance partner program to North America. The updated channel partner program, formerly the ActivIdentity Partner Program, creates unprecedented opportunities for distributors and channel partners of all sizes to further boost their identity assurance product and service offerings, recognize investment in skilled sales and technical resources, and generate new revenue streams. This increased commitment to the partner program in the United States, with a focus on the enterprise, healthcare, financial and government markets, will help mirror the success of the Identity Assurance Partner Program in the Europe Middle East Africa (EMEA) region.

The revamped Identity Assurance channel partner program is simultaneously simplified and expanded. HID Global’s Identity Assurance business segment solicited feedback from current channel partners via a survey - the program enhancements are a direct result. Enhancements include simplified processes and documents, a revamped and easy-to-use partner portal and channel enablement tools. Additionally, channel partners now have increased access to services offering by the Identity Assurance business, knowledge and expertise ensuring the necessary support to build market presence and create new revenue opportunities. This updated program reflects a true, lasting and value-based commitment to the channel from HID Global. This program enables partner success with a series of tools created expressly for them.

“We’re always looking to enhance the services that we supply to our channel partners,” said Bassam Al-Khalidi, AxiaD IDS, CEO. “HID Global’s streamlined partner program makes it simple and direct for us to provide a broad portfolio of secure identity solutions and creates new sales opportunities that increase our business synergy with those partners.”

“Arrow ECS has worked with HID Global Identity Assurance business for the past eight years,” said Steve Pearce, managing director for the United Kingdom offices of Arrow Enterprise Computing Solutions, a business segment of Arrow Electronics Inc. Arrow ECS does not represent ActivIdentity in North America. “The level of support and guidance HID Global Identity Assurance business has provided to Arrow ECS throughout this period has been second to none. The updated partner tools should streamline and strengthen our working relationship with HID Global, thereby best serving our solution providers.”

Through the Identity Assurance Channel Partner program, channel partners worldwide can offer their customers the combined technological expertise of HID Global and its Identity Assurance solutions, including best-of-breed security solutions for all access points, physical and logical. For channel partners, the program includes a simplified program and a series of important support tools including channel enablement tools and product certifications.

“We want to make it as easy as possible for all our channel partners to have access to the same level of identity assurance expertise that our partners in Europe have been enjoying,” said Jerome Becquart, vice president and general manager, Identity Assurance with HID Global. “By bringing our Identity Assurance partner program to North America, channel customers now have a simple set of services to create new revenue opportunities by providing our secure identity solutions and know-how to their customers. This program furthers our efforts to make it easier for our partners to do business with us and easier for those partners to do business with their customers.”

“This revamped Identity Assurance Partner Program is the first step in aligning the channel program strategy with the rest of the HID Global family,” said Anthony Ball, senior vice president, Identity and Access Management (IAM) with HID Global. “This furthers our commitment to the channel and provides new revenue opportunities for those partners.”