HANOVER, MD - December 10, 2015 - Eyewitness Surveillance (Eyewitness), a industry leader in remote interactive video surveillance specializing in serving mid and large-sized automotive dealerships, announces the expansion of its team of experts with Rebecca Wilmoth, Director of Inside Sales and Marketing, and Jeff Purtell, Vice President of Sales, who will both be essential drivers in Eyewitness’s strategic growth and positioning in a number of new designated markets.
Rebecca Wilmoth, Eyewitness’s new Director of Inside Sales and Marketing, brings significant experience in building demand-generation programs, such as marketing automation, lead conversion, and customer marketing at several leading companies, including Vocus, LLC and Laureate Education, Inc. In her new role, she will:
- Drive demand generation initiatives to create qualified new business opportunities in Eyewitness’s key designated markets;
- Establish systems and structures to effectively track and analyze marketing and sales activities, to ensure maximum productivity and results;
- Effectively manage team of inside sales representatives; and
- Integrate sales goals with larger company PR and marketing initiatives.
Jeff Purtell, Eyewitness’s new Vice President of Sales, brings a long-standing track-record for building repeatable, scalable, and measurable data-driven sales practices that integrate the various disciplines of sales, marketing, and operations management. In his new role, Jeff will be responsible for:
- The recruitment, training, and management of Eyewitness’s sales force;
- Develop and enhance offering to capitalize on local market trends and position Eyewitness services;
- Refining the company’s sales processes using data driven analysis to shorten sales cycles and optimize the efficiency and effectiveness of the team; and
- Assisting with the development of continued vertical and geographic market entry strategies as Eyewitness continues to expand nationally.
Having held senior positions at several leading companies in Boston, MA and Chicago, IL, Jeff joins the teaming having most recently served as COO and Partner of Acquirent LLC, an outsourced sales business providing turnkey business to business sales solutions to Fortune 500 companies and mid-market firms. Jeff possesses the experience and large-scale expertise to position Eyewitness effectively for the future.
“We have aggressive growth goals established for Eyewitness looking into 2016 and beyond. Onboarding Rebecca and Jeff provides our team with dedicated area experts to lead and drive these efforts forward through sophisticated, proven processes and approaches,” Eyewitness’s CEO, Rush McCloy said. “We welcome them to our team and look forward to the future accomplishments we achieve together.”
About Eyewitness Surveillance
Since its founding in 2004, Eyewitness Surveillance has established itself as a leader in remote interactive monitoring, providing cutting-edge security and operational solutions for mid-size and large car dealerships, metal recycling yards, and a variety of other fixed industrial facilities across the country. Eyewitness has a state-of-the-art central station and its services help clients prevent theft, inventory damage and false claims with the need for onsite guard services. The key differentiator is that its products and services extend beyond pure security into operations. Using sophisticated analytics Eyewitness’s state-of-the-art cameras can capture data used to monitor customer foot traffic and employee behavior, improve customer responsiveness, drive sales, and manage assets and inventory. For more information on Eyewitness and its services, please visit www.eyewitnesssurveillance.com. Also follow Eyewitness on Facebook, Twitter, and LinkedIn.
