Intrusion Columns & Features Archive

AT&T Digital Life: Industry threat or stimulus?

  • (Photo courtesy AT&T)

    Less than a year after formally announcing plans to enter the home security and automation market, AT&T is already ramping up its go to market efforts.

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As AT&T continues its foray into security, it seems they have upped the ante, forging quickly into new geographic markets. But the real effect probably hasn’t been felt, or has yet to have been perceived by alarm dealers in these key markets. The question is whether they will have the level of service that independents in our industry thrive and survive on—or whether they will simply create new awareness of the value-add solutions available in the marketplace. Of course, time will tell but...
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