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Vector Firm

Vector Firm (www.vectorfirm.com) is a sales consulting and training company built specifically for the security industry.
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More Info on Vector Firm

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Vector Firm is the premier sales management consulting firm focused on the security industry.  We become trusted advisors to our clients and help them take their sales organizations to the next level.  We deliver our value through consulting programs and speaking & training sessions. www.vectorfirm.com.

Chris Peterson, Vector Firm's co-founder and President, has nearly 20 years of experience in sales leadership, with a focus on developing strategies, processes, and tools for technology businesses in the security space. Chris has had the privilege to experience two IPOs and several acquisitions so far in his career calling the events the best training a business leader can experience”.

Press Releases

(Photo courtesy Vector Firm)
Gannon Switzer has joined Vector Firm as Vice President of Sales Management Consulting.
Switzer appointed as company’s vice president of sales management consulting
April 28, 2021
Vector Firm Academy Logo (002)
Online sales and training platform built solely for system integrators
Aug. 21, 2020

Articles

Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
This is one part of sales leadership that must be taken very seriously
Jan. 22, 2024
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Salespeople and managers feeling the end-of-year crunch should heed this advice
Oct. 12, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Six ways salespeople can address time management by taking a more unique approach
Sept. 7, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
5 ways to incorporate them into your daily sales routine
Aug. 9, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
In the changing world of technology sales, these four characteristics are critical for sales success
July 11, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Four ways to take an active role in helping salespeople close more deals
June 7, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Many salespeople neglect two critical factors when trying to convince a customer to make a change
May 10, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
How your teams can thrive both now and 10 years from now
April 17, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
How to determine the mood of your potential customer and capitalize on it for sales success
Feb. 9, 2023
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
A six-part plan to roadmap a successful year
Jan. 12, 2023

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Additional content from Vector Firm

Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Seven old-school tactics that will make you stand out in 2023
Dec. 13, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Just saying “you really need to pick it up” never works
Nov. 11, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Salespeople should know when an actual voice call will be more effective than a text or email message
Oct. 12, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
It isn't easy, but salespeople with strong reputations and relationships can dominate a market
Sept. 7, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
Three ways to overcome the biggest obstacle salespeople face when selling services
July 11, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
7 tips to help your sales team navigate unexpected price increases, empty shelves and more
June 10, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
You can train internally or outsorce, but be sure to always include these tenets
Feb. 11, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. Use 'Security Business' as a coupon code to receive a 10% lifetime discount at www.vectorfirmacademy.com. To request more info about the company, visit www.securityinfowatch.com/12361573.
How to make sales meetings positive events that your team looks forward to
Jan. 14, 2022
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Choose up to five of these suggestions for success in 2022
Dec. 13, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Five tips for anyone to effectively network in this new environment
Nov. 12, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
While they can be powerful sales accelerators, asking for referrals needs to be done in a sophisticated way
Sept. 10, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
There is a marked difference between pushing technology and truly being a trusted advisor
Aug. 12, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Successfully ending a call is critical for success in today’s selling environment
July 14, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Although many still believe it is unprofessional, it happens to be the preferred communications method for many customers
June 14, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
As restrictions ease, salespeople will soon find themselves speaking in public again...learn how to be more effective when you do
May 13, 2021
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With managed services, integrator salespeople must adapt to selling a much different type of service than the typical equipment sale they are accustomed to.
Three concepts that will help integrator salespeople adapt to selling a much different type of service than the typical equipment sale they are accustomed to
April 9, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Does everyone on your sales team possess the five building blocks of a successful salesperson?
April 9, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
5 ways to ditch the spreadsheets and take a more active role in helping your sales team to succeed
Feb. 12, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Four ways that repetition will improve your performance
Jan. 15, 2021
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Many of the adaptations we made in 2020 could be here to stay
Dec. 11, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Even a loss can be an opportunity to learn and lay the groundwork for future wins
Nov. 10, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
7 tips on how to handle in-person customer meetings as we get back to the new normal
Oct. 9, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Nine ways to move the meter with these buyers
Sept. 11, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Five ways that salespeople can expedite opening the economy and get it booming again
Aug. 10, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
11 ways to adapt to the changing selling environment
May 11, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Are your manufacturers doing them for you?
Feb. 12, 2020
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Seven ways to start the new year off on the right foot
Dec. 12, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Three steps that will position a salesperson as a potential hero
Nov. 12, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Five ways to help get a speedier a reply after sending a sales proposal
Aug. 16, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Loyalty may be dying in today's sales world, but these tips will ensure customers will never buy from anyone else
July 15, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
Six ways for salespeople to cope with today’s hectic environment
May 16, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
How to shift away from probing questions and tailor them more to the individual
April 18, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
5 ways to "keep calm and carry on" in sales
Jan. 18, 2019
Chris Peterson is the founder and president of Vector Firm (www.vectorfirm.com), a sales consulting and training company built specifically for the security industry. To request more info about the company, visit www.securityinfowatch.com/12361573.
How to make sure your customers realize they still need you even in the information age
Sept. 13, 2017