Bosch Realigns Executive Sales Leadership

U.S. sales regions to be headed by three regional VPs


FAIRPORT, New York — Bosch Security Systems, Inc., a full-line manufacturer of high-quality security solutions, has realigned its U.S. sales regions under the leadership of three Vice Presidents, Sales.

The Central U.S. region will be led by Eric Cechak. This region includes the Southeast as well as North Dakota, South Dakota, Minnesota, Iowa, Wisconsin and upper Michigan. Cechak has also been named head of Key Accounts, a new role within Bosch, which combines the leadership responsibilities of the National Accounts and Distribution Sales teams.

Roger Leadabrand will continue to head the Western U.S. region, which has been expanded. In addition to California, Washington, Oregon, Idaho, Alaska, Hawaii, Nevada, Arizona, New Mexico, Montana, Wyoming, and Colorado, it now includes Texas and Oklahoma.

The Eastern U.S. region is under the direction of Rob Drob. This region encompasses the Northeast (Maine through Virginia) in addition to Lower Michigan, Indiana, Ohio, Kentucky, West Virginia and western Pennsylvania.

Bosch’s Canadian sales activities will continue to be led by Norm Hoefler, Country Manager for Canada.

According to Shamus Hurley, President of Bosch Security Systems, Inc., the realignment comes as part of a larger restructuring within Bosch. These changes are designed to keep the company on pace with an evolving security market where a solutions-based approach is as important as providing high-quality products and systems.