Middle Atlantic Products Names New Central Region Sales Manager

Middle Atlantic Products has announced the appointment of Terry Rusnak to the position of Regional Sales Manager, Central Region. Effective immediately, Rusnak, who most recently served as a Specifying Engineer for Leviton Manufacturing, will begin working with Bob Newhuis, Middle Atlantic Products Director of Sales, Central Region, to expand the company's presence in the Central Region.

"Terry has proven himself to be a true leader and skilled sales and marketing specialist and we are glad to have him on board," said Newhuis. "His experience in the low voltage and data communication industries will be very valuable to our independent sales representatives and customers in our Central Region. His commitment to superior customer service will ensure that Middle Atlantic Products customers continue to receive the highest level of attention from knowledgeable, hard-working managers who have a comprehensive understanding of our products and the industry."

Rusnak brings more than 20 years of industry experience to Middle Atlantic Products, including more than 15 years in the structured wiring and cable market. Prior to joining Middle Atlantic Products, Rusnak was a Specifying Engineer for Leviton Manufacturing where he oversaw a territory of 25 states and worked with architects, consultants and engineering firms, as well as with Leviton marketing managers, to help increase market share and sales volume. Throughout his career, Rusnak has also held various marketing and sales positions with Wire Supplies, Inc., Structured Innovations, Inc., Berk-Tek, AMP Inc. and Motorola Communications, Inc.

Rusnak is professionally certified as a Registered Communication Distribution Designer (RCDD) and is a member of Building Industry Consulting Service International (BICSI).

Commenting on his appointment, Rusnak said, "In the low voltage practices, customers are increasingly looking to Middle Atlantic Products for reliable and simple solutions. Therefore, my focus is not only on continuing to reliably provide product, but also on providing a thorough understanding of how low voltage contractors and integrators can use these products and other Middle Atlantic Products solutions to grow their lines of business."

Middle Atlantic Products, Inc. is headquartered in Riverdale, New Jersey and is an ISO 9001:2000-registered leading manufacturer of state-of-the-art steel enclosure systems for a wide range of applications, including the commercial audio video installation, broadcast, post production, security, custom residential, structured cabling and premise wiring markets. For over 25 years the company has been dedicated to the proposition that the enclosure system is as important as the equipment it protects. Middle Atlantic Products incorporates application-driven engineering into every system it designs in order to meet the individualized requirements of the broadest range of installers.

Middle Atlantic Products is online at middleatlantic.com.