Equity firm acquires Kings III Emergency Communications

June 27, 2017
Rockbridge Growth Equity adds security monitoring company to Protect America and other companies in its portfolio

DETROIT, MI - June 22, 2017 - Rockbridge Growth Equity, a Detroit-based private equity firm, today announced the acquisition of Kings III Emergency Communications (Kings III), an industry-leading emergency monitoring solutions provider.

Founded in 1989 and headquartered in Dallas, Texas, Kings III provides an all-inclusive turnkey emergency monitoring service for building owners and property managers providing the proprietary hardware, installation, monitoring and maintenance services for on-site emergency phones. The company monitors help phones for more than 23,000 customers across the United States and Canada. Its solutions are available for use in elevators, at poolside, in stairwells, in parking garages, on parking lots, at AEDs (Automated External Defibrillators), in parks, greenbelts, stadiums and arena locations.

“We always look for investments that have an attractive value proposition and exciting growth opportunity, this along with Kings III’s loyal customer base and its core values, made it a natural fit with Rockbridge,” said Brian Hermelin, Managing Partner, Rockbridge Growth Equity. “We’re excited to partner with Kings III and leverage the world-class sales and marketing expertise within our Family of Companies to help the company with its expansion.”

Kings III is unique because it is fully integrated to provide turnkey services. The company not only designs, engineers and manufacturers the equipment, Kings III has a state-of-the-art, ETL listed 24/7 Emergency Dispatch Center staffed with operators with a higher level of certification than what is often required in 911 emergency response centers. Operators are Advanced Emergency Medical Dispatcher (AEMD), CPR and HIPAA certified, providing a key differentiator in the industry. Delivering a reliable and best of breed solution, coupled with exceptional customer service, Kings III has an industry-leading customer retention rate.

“The partnership between Kings III and Rockbridge Growth Equity represents an exciting new chapter for Kings III and one best described as an unparalleled opportunity for accelerated growth,” said Dennis Mason, CEO of Kings III. “We are passionate about the service we deliver to our customers, the values we live by in delivering them and the employees dedicated to making it all happen. We look forward to working together with Rockbridge to deliver unrivalled emergency monitoring to an ever-growing customer base.”

Kings III joins the Rock Ventures and Rockbridge Family of Companies which includes other high-growth businesses with expertise in technology, sales and marketing, security monitoring and real estate. These companies include Quicken Loans, the nation’s largest online mortgage lender; Protect America, a national provider of wireless home security systems, fire protection and home automation solutions; Connect America, a leading provider of emergency alert products catering to the aging population across the United States; Rock Connections, a national strategic marketing company specializing in outbound and inbound client service for numerous online, technology and other businesses; Bedrock, a full-service real estate firm specializing in acquiring, leasing, financing, developing and managing commercial and residential space.

The deal closed on Tuesday, June 20, 2017.  Honigman Miller Schwartz and Cohn LLP served as legal counsel to Rockbridge Growth Equity. Raymond James acted as financial advisor and Norton Rose Fulbright US LLP as legal counsel to Kings III.

About Rockbridge Growth Equity

Founded in 2007, Rockbridge Growth Equity, LLC is a Detroit, Michigan-based private equity firm that invests in financial and business services, consumer-direct marketing, and sports, media & entertainment industries. Rockbridge owns equity stakes in Northcentral University, Protect America, Connect America, RapidAdvance, Gas Station TV, ABUV Media and Robb Report, and is affiliated with other leading businesses in its target sectors including Quicken Loans, the 2016 NBA champion Cleveland Cavaliers, Title Source and Fathead. Since its inception, Rockbridge Growth Equity has managed more than $500 million of equity in its portfolio of companies. For more information on Rockbridge Growth Equity, visit www.rbequity.com.

About Kings III Emergency Communications

Kings III Emergency Communications is a Texas-based provider of class-leading emergency communication solutions for thousands of emergency phones within elevators, poolside, stairwells, parking areas and more. The all-inclusive turnkey solution includes equipment, installation, maintenance and 24/7 monitoring at their in-house ETL listed Emergency Dispatch Center for one low price. Celebrating more than two decades of service, Kings III solutions reduce risk, liability and costs while providing a value-added service for customers across North America. For more information on Kings III Emergency Communications, visit www.kingsiii.com