SmoothWall Announces International Partner Program with 40 New Resellers

Oct. 25, 2005
Security specialist plans to add 150 new resellers

LEEDS, United Kingdom--(BUSINESS WIRE)--Oct. 24, 2005--SmoothWall, the network security specialist, today announced that it signed up more than 40 new resellers in the first two months following the launch of its new partner program in August 2005.

Some of the new US resellers who will be representing SmoothWall include Cross Computers Inc. in Kentucky; Innovative Dynamic Networks, based in Wisconsin; and MIS Solutions Inc. based in Georgia.

SmoothWall is targeting 150 new resellers worldwide by the end of 2006 to double its existing reseller network. The company's Partner Program is designed to address individual security consultants through to enterprise value-added resellers. Each partner level carries defined sales targets, discounts and training requirements for technical and sales staff. SmoothWall has also introduced a base partner for individual consultants that do not meet the criteria for bronze partner but want to receive technical and sales support.

"Although firewall and VPN sales grew 4% worldwide in the second quarter of 2005(1), customers are becoming increasingly cost conscious. SmoothWall enables resellers to maximize their sales growth by adding our fully-featured yet cost-effective network security products to their portfolio," said George Lungley, Managing Director, SmoothWall. "Because SmoothWall is a software solution, resellers have no inventory costs and they can provide their customers with as many evaluation systems as needed."

SmoothWall offers a suite of platform-agnostic firewall, web content filtering and VPN solutions allowing resellers to use SmoothWall as the entry for a sale, whether targeting the needs of SME, education or enterprise users. By supplying their own hardware and co-branding the solution, resellers provide their customers with an effective security system identified with their company, and create an ongoing management, support and maintenance annuity revenue stream.

The SmoothWall Partner Program is administered via the PartnerNet extranet website and a team of channel managers acting as a dedicated management resource for all partners. PartnerNet makes it particularly easy to do business with SmoothWall, providing resellers with customer and license key management facilities, software downloads as well as marketing and technical information. For more information see: http://www.smoothwall.net/partners/whypartner.html.