Bobby Varma, CEO/Founder of Princeton Identity. She is an accomplished senior manager with strong affinity for technology and a keen business sense for the application of emerging products to add value, expand markets and develop strategic partnerships. She has a solid knowledge of scientific concepts and a proven ability to translate those into significant business opportunities. She has previously worked with SRI International, Sarnoff Corporation as Business Development Director. Bobby has completed her master’s in biomedical science/Engineering from Drexel University.