Natalie Lambert is the Chief Marketing Officer at Instart and has
15 years of enterprise technology marketing experience. Her career began at Forrester Research where she was a principal analyst covering end user computing. In that role, she advised clients on technology investments and best practices surrounding the enterprise computing environment.
Most recently, she was the Chief Marketing Officer at Sapho, an enterprise software company that was acquired by Citrix. Prior to Sapho, Natalie spent seven years at Citrix where she held multiple product marketing leadership positions, including having responsibility for the company’s multi-product solutions, thought leadership efforts, and positioning of Citrix as a leader in digital workplace technologies.
Natalie has been widely quoted in the press, including outlets such as The New York Times and The Wall Street Journal, and has written for Wired, Forbes and CIO.com.