IHS is predicting that the market for residential intrusion alarm systems in the Americas will see significant growth over the next couple of years, growing at a forecasted rate of 7.1 percent and 9.4 percent in 2014 and 2015 respectively. According to IHS Market Research Analyst Adi Pavlovic, increased competition from new market entrants will also drive up the penetration rate for alarm products in the U.S. by five to eight percent over the next few years. Additionally, Google, with the acquisition of Nest Labs and the recent launch of its Google Fiber broadband Internet service, is also likely to play a role in the industry moving forward.