Once you get to the Sands Convention Center in Las Vegas, there are treasures to be found beyond – rather beneath – the show floor, in the form of valuable educational opportunities for security integrators.
In fact, the show opens with a full day of education without the show floor open, so integrators can maximize their learning time. From running a successful business, to emerging technologies and markets, be sure to head downstairs at the Sands to check out some of these sessions targeted at security integrators (access the full SIA Education@ISC West agenda at www.iscwest.com/en/Education):
DAY: APRIL 9
Session: The Emerging Leader – The Change Agent in the Security Industry
Start time: 8:30 a.m.
Location: Sands 309
Part of the PSA Security Network track for integrators, learn from a panel that includes Sharon Shaw, Project Manager, Security Systems, Google; Henry Hoyne, CTO, Northland Controls; and Chris Salazar-Mangrum, Director of Integrated Services for USAV – who will outline fundamental management skills, strategic perspectives and key behaviors of emerging security business leaders.
Session: Integrating Millennials into Security Organizations
Start time: 8:30 a.m.
Location: Sands 101
Angela Osborne, Regional Director, Guidepost Solutions, and Michael Brzozowski, Risk & Compliance Manager - Physical Security, Symcor will present new research based on a comprehensive survey of young professionals in the risk management field and extensive research on how other sectors are integrating millennials into their organizations.
Session: How to Ensure Your Project Will Fail - Lessons from the Field
Start time: 10:15 a.m.
Location: Sands 307
Benjamin Butchko, CPP, President & CEO of Butchko Inc., will cite examples of what works and where projects faced delays and cost overruns due to weaknesses in leadership. Project overviews and vision are provided, why certain projects were heading straight for dismal failure, and what was done to resurrect the victims from the ashes.
Session: Succession Planning – Hiring, Retaining and Developing Teams to Keep Your Business Running Smoothly
Start time: 10:15 a.m.
Location: Sands 309
Part of the PSA Security Network track for integrators, succession planning for all positions is critical to the continuity of business, employee retention, and short- and long-term success.
Session: Building a Culture of Accountability
Start time: 11:30 a.m.
Location: Sands 309
Part of the PSA Security Network track for integrators, learn from a diverse panel how to improve the culture of your business, where employees are engaged and seek ownership –including how to work with your teams and best practices.
Session: A Next Level of Awareness – LiDAR Applications for Security
Start time: 11:30 a.m.
Location: Sands 302
Explore different use cases for LiDAR (light detection and ranging) sensors within the security sector. LiDAR security systems use AI to classify and track intruders. Executives from Quanergy and Cisco will share lessons learned from their efforts using LiDAR as a part of smart city security solutions.
Session: RMR – Transforming the Security Integrator
Start time: 1:30 p.m.
Location: Sands 309
Bill Bozeman, President and CEO of PSA Security Network will explain why it is imperative for security integration companies to be successful at generating RMR, including by service contracts, remote monitoring services, and other automated features and components.
Session: Marketing Strategies for Small- to Medium-Sized Security Companies
Start time: 2:45 p.m.
Location: Sands 309
Part of the PSA Security Network track for integrators, in this session, a panel of security industry marketing experts will examine which strategies may be viable and which could potentially be a waste of an integrator’s resources.
Session: Being a Woman Owned Business Owner in the Security Industry is an Advantage, not a Disadvantage
Start time: 2:45 p.m.
Location: Sands 101
This panel of successful woman-owned security business owners –including a security vendor, security integrator, security recruitment firm and a government security contracting consultant – share what led them to starting their businesses and the advantage of being a woman in the security industry.
Session: The Convergence of Cyber and Physical Security – A Shared Responsibility
Start time: 4 p.m.
Location: Part of the PSA Security Network-sponsored sessions, examine the shared responsibility of the manufacturer, integrator and end-user and the protections that are being implemented to cyber-harden physical security systems.
DAY: APRIL 10
Session: The Challenges and Opportunities of Artificial Intelligence in Physical Security
Start time: 3:45 p.m.
Location: Sands 309
In this session, experts from Axis Communications and Dell EMC will explore what the near-term future of AI looks like in the security industry –including how to leverage AI and machine learning with existing customers to grow their business.
Session: Getting Smarter and Safer – The Campuses of Tomorrow
Start time: 3:45 p.m.
Location: Sands 302
Learn about the vision of tomorrow’s safe, smart campuses – including new paradigms of learning, new surveillance and security hardware and software needs, and new student expectations of safety and security on campus from James Robertson and Oliver Stoetzer of Fanshawe College.
DAY: APRIL 11
Session: Mastering Social Media Marketing
Start time: 9:45 a.m.
Location: Sands 309
Social media has become an important tactic in an integrated marketing program, but how can a security integrator use social media to move the needle on sales? Learn how from Diana Wolff, President of LRG Marketing.
Session: Weaponized IP Cameras: Vulnerability Scanning and Pen Testing
Start time: 11 a.m.
Location: Sands 201
David Brent of Bosch Security and Safety Systems will cover the fundamental considerations that an organization needs to evaluate before placing any IP camera on its network.
Session: Delivering Amazing Sales Presentations
Start time: 1:15 p.m.
Location: Sands 309
Have you read something interesting in the Security Business Modern Selling column recently? Here’s your chance to share your ideas and opinions with columnist Chris Peterson of Vector Firm. In this session, you will learn more about the methods he uses to maximize security sales efforts.
Session: How to Design and Win More Physical Electronic Security Job Bids with Solutions Selling
Start time: 2:30 p.m.
Location: Sands 309
Join Chris Donohue of Security Door Controls (SDC) for a session designed for integrators to become more comfortable with the type of technology expertise required to successfully bid jobs and how to apply those technologies into solutions they actually submit.
Session: Burglary Statistics – The Data You Need to Effectively Sell Comprehensive Security
Start time: 3:45 p.m.
Location: Sands 309
The Alarm Industry Research and Education Foundation, in conjunction with the University of North Carolina at Charlotte and Eastern Kentucky University study provides perspectives from the burglary victim and the incarcerated offenders. When we analyze the results of these studies, the importance of adding advanced devices to each customer account becomes clear.
Session: Delivering the Smart Home of the Future
Start time: 3:45 p.m.
Location: Sands 305
The Smart Home is getting smarter. Is your business? Learn how your business can take advantage of this growing opportunity in a manageable, scalable way.
Session: Partner Alliance for Safer Schools (PASS) – New Guidelines for a Layered and Tiered approach to K-12 Safety and Security
Start time: 3:45 p.m.
Location: Sands 103
Examine the elements of the the fourth edition of the PASS Safety and Security Guidelines for K-12 Schools, which provides guidelines for implementing a layered and tiered approach to securing and enhancing the safety of school environments.
These sessions are subject to changes to timing, schedule, etc. Be sure to access the full SIA Education@ISC West agenda at www.iscwest.com/en/Education.
