Security Industry Association names Dan Merkle as Chair of SIA Artificial Intelligence Advisory Board

May 12, 2025
Dan Merkle, advisor at FaceFirst, will lead the advisory board’s efforts to promote safe, responsible and effective use of AI in security.

The Security Industry Association (SIA) has named Dan Merkle as chair of the SIA Artificial Intelligence (AI) Advisory Board—an expert-led group that engages regulators on emerging AI issues and provides guidance on the safe, responsible, and effective use of AI in security solutions.

“Since joining the SIA AI Advisory Board a year ago, I have been greatly impressed by the caliber and commitment of its members, as well as by the leadership of outgoing chair Bill Bozeman. This is a group that provides real value to SIA members and the security industry at large as the importance of this domain becomes more impactful daily,” said Merkle. “The complexities of emerging AI development, use, and governance benefit from a candid and transparent dialogue. Our group has engaged a broad group of companies and individuals with deep experience and knowledge contributing to that dialogue. I look forward to working with this team of experts to further advance the understanding and use of AI in security solutions.”

Merkle is an advisor at FaceFirst, a facial recognition provider to public and private entities, and the former chair and CEO of the company. He also serves as the founding chair and CEO of Lexipol, a compliance and governance provider and partner to public safety agencies, and serves on the board of directors for the National Policing Institute.

“SIA is honored to welcome Dan Merkle as chair of the SIA AI Advisory Board—Dan’s impressive public safety and security knowledge and dedication to ethical, effective, and responsible use of AI technology will be immensely beneficial to the advisory board’s work to provide guidance, leadership, and advocacy on top AI issues and use of AI in security solutions,” said SIA CEO Don Erickson. “We thank outgoing chair Bill Bozeman for his visionary leadership in serving as the first chair of the advisory board and for his overall dedication, service, and commitment to SIA and our industry’s success.”

​​​​​​​​​​​Learn more about the AI Advisory Board here, and view SIA’s full committee guide here.